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The Quicky On Taking Your Visual Brand to The Next Level!
This is PERFECT for seeing how a brand goes from hmmm to eff yes gimme more! The Brand Questionnaire Emily mentions is in Module 1 below.
You are also able to hire Emily to work on your site/ visual branding directly if you like. Please email assistant@jocelynkellyreid.com to explore.
Hey beauty!
Here are the videos from Emily's Elevated Brand Course.
There is absolutely no need to worry about sweating the details but what I love about Emily's perspective is she has worked largely outside of the coaching world, and has a very creative vs "textbook" approach to brand building.
Within the Brand Goddess Bonuses section in the main portion of the membership site, you will find a more "structured" approach to brand building that is more traditional for this world. I love to live between the two.
What is most important for your brand is knowing your vibe, having it reflect in all of your content visual and otherwise, and to have your fonts and colors nailed down so that you're consistent, recognizable, and it will keep you from overthinking when you create visuals. Plus a well done brand is juicy AF and will support establishing your authority.
For my fonts I wanted something strong for call out text, a softer easier to read style for body copy, and then a script to have some fun because I like a femme component. For colors I started out with 4 or 5 but landed on black, white, and the blush color you see me use because that's what I truly liked when I saw the colors in practice.
For vibe, my vibe is the most accentuated parts of my personality. I always love to embody the queen, the luxury I love, strong sensuality - to give my audience an energy to aspire to, that is the deepest part of me. This came with time so also allow yourself to flow.
And please please don't drown in brand details. As always the most important thing to be doing is connecting with your audience, firming up your offers, and selling. Always selling ;), and brand building happens in the background.
xx